A lot of webmasters have experienced fluctuations in their rankings this weekend. The cause of the fluctuating search rankings hasn’t been confirmed as yet, however many SEOs are suspecting it to be the release of Google’s Penguin 2.0. Since a lot of sites have gone down in the search results, it surely means something big in the works by Google.
John Mueller has also not given a clear answer to the questions posted by the SEOs. Only time will reveal the real cause behind the fluctuating results, however, for now we can think of it as the result of real time Penguin update which has been due for many months.
Feel free to share what you think and stay tuned to Medialinkers Blog for more details.